NME's audience would be aimed at both genders aged 15-30. We know this because this age range is fairly young and people this age tend to have a strong interest in modern day music. We can also see this by the colours which the magazine uses which are orange, grey and white, so that it isn't too masculine or too feminine.
The text is selling updated news of the music industry show the readers what in and what not, it also shares musical knowledge to the readers and keep them up to date with the latest bands and artists.
This magazine gives off a rock lifestyle image which indicates that music is a very important thing in the readers life.
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